13. Anatomy of a (cringe-free) sales call
Feel awkward about sales calls? Lots of freelancers (new and experienced!) dread getting on calls with prospective clients. In today's episode, Louise breaks down how she prepares for 'chemistry calls' with tips for what to do before, during and after the call, to make them as pain-free as poss. "It's kind of like a first date, isn't it? You're just seeing if you want a second date at this point. You don't need to get married on the call." Louise Shanahan is a freelance health copywriter a...