Irresistible: The Rise of Addictive Technology and the Business of Keeping Us Hooked (#150)
Tech companies, including Apple, Facebook, Netflix, and others, go to great lengths to hook us and keep us addicted to their devices and programs. The deliberateness and details of how they do it are shocking. And the addiction is so harmful, many tech execs (like Steve Jobs) don’t allow their own kids to use the devices. Listen, and learn from NYU’s Adam Alter.