#105 - Utilizing a JEP to drive multithreading and upsells (Anna Romeka, Enterprise Account Manager @ TripActions)
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FOUR ACTIONABLE TAKEAWAYS
Always provide context before asking for access to power.
Start your JEP with critical events and work backwards from there.
Mitigate risk by establishing and aligning on the next three steps of the buying cycle.
Request specific names to key stakeholders early in the process to make the ask easier.
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Enterprise Account Manager @ TripActions
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