Clubhouse RECAP
Paul has been on clubhouse for 15 weeks now and it’s completely changed how he does business, via collaborations, the way her creates content and more! In this episode, Paul gives a great insight to his time on the platform and tells you that if you aren’t on it why you need to be and if you are already what you should be doing with your time. Listen in today to know how to go from zero to thousands of followers just by following a few steps, Paul also includes his number one marketing hack for clubhouse - do not miss out! KEY TAKEAWAYS There are two types of people on all social media platforms, consumers and producers. If you own a business where you create a product or service, you need to switch your mindset to be the producer and create content around your business and brand. The key in any group learning is implementation, you need to take notes, figure out what advice you want to take and use and then go and implement it in your business. Ensure you aren’t spending too much time listening on clubhouse. Sometimes it is good to listen but you can’t spend hours and hours listening on clubhouse or you won’t get the most out of your time, you need to ensure it serves you. Clubhouse is a great lead generation tool in the same way Facebook ads are. People will be attracted to you if you create content for them. Fill out your bio and make sure it is relevant and you change it along your journey. Use the format other influencers use and ensure you include keywords so you are picked up in searches. Ask questions that are going to engage the panel of speakers that are in the room. Once you have asked your question and it has developed a great discussion, go and DM those speakers on Instagram, thank them for their advice and start networking. Try and form a group of moderators where you can rely on and help each other in various rooms. This is key to success, if you help others mod you will then gain traction when they come onto your rooms in the future. To grow and get engagement you need a niche. Give good value and content on your niche in bigger rooms and then create your own rooms around your speciality, be specific. When you are directing people to your bio and link ensure you are directing people to the right place and that you are collecting their data (e.g email) in the process. BEST MOMENTS “It’s like going back to the old-school networking days” “Take notes around certain key pieces of advice and make sure you take notes and then implement it” “Sometimes it is good to listen” “Reach out, make contact and network, network, network.” VALUABLE RESOURCES BulletProof Business Podcast ABOUT THE HOST Paul Abercrombie Entrepreneur, Speaker, and Founder of Multiple Businesses. Paul is on a mission to help business owners and Entrepreneurs achieve success. "In 2008 I left my full-time job to follow my dream of owning my own business and building a better life for me and my family. Since then I have started 12 businesses, generated millions in sales revenue and employed hundreds of people. I have also had some epic failures, made many mistakes and it’s my mission to ensure other can learn from my experience, avoid the mistakes I have made and achieve success in both life and business!” CONTACT DETAILS Paul Abercrombie LinkedIn See omnystudio.com/listener for privacy information.