Exploiting ECM to Maximize ROI

Organizations are adopting ECM (Enterprise Content Management) systems to handle the deluge of different types of content coming from many different sources. How successful are they at getting a handle on all that content, and when successful, have they figured out ways of leveraging it all as an asset to increase ROI instead of just passively storing it? Guest 1: Melissa Webster, Program Vice President, Content & Digital Media Technologies, IDC Guest Bio: https://www.ciotalknetwork.com/contributor/melissa-webster/ Guest 2: Carl Kessler, Vice President, Worldwide Development, IBM Guest Bio: https://www.ciotalknetwork.com/contributor/carl-kessler/ More on this Episode: https://www.ciotalknetwork.com/exploiting-ecm-to-maximize-roi/ More on Leadership: https://www.ciotalknetwork.com/topics/leadership/ Visit CIO Talk Network Website: https://www.ciotalknetwork.com/ Subscribe to our Newsletter: https://www.ciotalknetwork.com/subscribe/ Nominate Guests or Sponsor: https://www.ciotalknetwork.com/contact/

Om Podcasten

Today, Enterprise Technology is both Strategy and Global. On CIO Talk Network (CTN), Business IT Thought Leaders from around the globe share their experience and discuss how they are partnering with business to innovate and help grow the top line revenue, better care of customers, and improve the corporate bottom line. If you want to keep up with changes in technology and how it can be leveraged to maximize business potential, listen to CTN: CIO Talk Network