How to Protect Your Business with Compliant Marketing Strategies with Anik Singal

Could your toughest business moments actually pave the way for your biggest successes? In this episode, I’m joined by Anik Singal who is one of today's most successful digital publishing marketers. He has faced massive challenges, including near bankruptcy and FTC investigations, yet he emerged stronger and more purpose-driven than ever. He shares how he has used every setback as an opportunity to grow, pivot, and protect his business. He also reveals the importance of compliant marketing, including tips for reducing risk and creating compelling marketing strategies. Tune in to be inspired and transform your greatest struggles into a new mission. Check out our Sponsors: Shopify - Sign up for your $1/month trial period at Shopify.com/happy Found - Try Found for free at Found.com/EARN. Constant Contact - Get customized marketing campaigns built for you in just a few clicks. Go to constantcontact.com for your free trial.  HIGHLIGHTS 00:00 What made you leave your medical career path for entrepreneurship? 08:15 How did early failures shape your approach to business? 15:30 Major lessons from facing an FTC investigation.  25:15 The framework for reducing legal risks in marketing. 36:30 Tips to avoid misrepresentation in your marketing. 48:00 Strategies to use testimonials without breaking FTC rules. 52:15 The long-term benefits of adopting compliant marketing methods. RESOURCES Learn more from Anik HERE Get your copy of Anik’s “Don’t Say That” HERE Learn how to master compliant marketing with expert support HERE Get glōci HERE Use code: HAPPY at checkout for 25% off! Text DAILY to 310-496-8363 for daily manifesting affirmations, journal prompts, and motivation. Sign up for GrowthDay - https://www.growthday.com/lori?via=harder Watch on YouTube - @LoriHarder My book: A Tribe Called Bliss FOLLOW Follow me: @loriharder Follow Earn Your Happy: @earnyourhappy Follow glōci: @getgloci Girlfriends & Business: @girlfriendsandbusiness Follow Anik: @anik

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Where F*ck-Yes Dreams Come To Figure It Out. This is where your boldest dreams meet the raw, messy middle—the risks, the failures, and the “WTF am I even doing?” moments.  It’s funny, vulnerable, and real as hell, because chasing big goals isn’t a straight line—it’s a rollercoaster. Top 25 in Entrepreneurship on Apple Podcasts | Forbes Top 11 Female-Led Business Podcasts Hosted by Lori Harder, entrepreneur, podcast host, author and founder of CPG wellness & beauty company Glōci, and your go-to business bestie matchmaker. If you’re here, it’s because you’ve got big dreams and a million ideas, but you’re missing some pieces—and maybe some key people—to bring it all together. We got you. Follow along on Instagram too @loriharder for more inspiration just like this! This podcast is part of the YAP Media Network.