#21: How to "Fire" Clients and Find the Right Anchor Clients – Melanie Padgett Powers

I'm sooo excited about this one!Melanie Padgett Powers, a freelance writer, editor, and podcaster based in Washington, D.C., talks about work-life clarity, structuring work days, firing clients, anchor clients, marketing, time tracking, pricing strategies, and solo business retreats.As you can see, we covered a lot of topics and I hope you'll find our conversation helpful!Takeaways: Consider your clients' preferences and needs when determining your content strategy. Avoid working for free as much as possible, but consider pro bono work for causes you believe in. Contentment in your business can come from focusing on the work you enjoy and not feeling pressured to scale up.Here's where you can connect with Melanie: ⁠Website Podcast (Deliberate Freelancer) LinkedIn Instagram Threads @MelEdits_DC_______________________________________ Let's connect on LinkedIn:⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/anjalordanic/⁠⁠⁠⁠⁠⁠⁠⁠⁠ You can donate and support this podcast here:https://www.buymeacoffee.com/freelancebusinessunlockedThank you and see you next week! Hosted on Acast. See acast.com/privacy for more information.

Om Podcasten

Have you ever asked yourself: “How do I get more leads and clients?” “When is the right time to pivot?” “Do I really need a new website right now?” “How do I balance my finances in alignment with my personal goals?” “How do I get better at public speaking?” “What’s the best way to use email for my business?” “How do I launch a podcast?”If so, you’re in luck.The experts I bring on have all the answers you need to make your small business bigger, but not in the way you might think.Throughout the episodes, my guests and I openly share our successes, failures, and everything in between. You're not in for a bunch of sugarcoating sessions; instead, you'll learn how to run your small business *your* way — sustainably, strategically, and with ease.My name is Anja, and as a small business owner from Croatia, I know what it’s like to look at mega-successful entrepreneurs and creators worldwide and think, “How do I make this a reality for myself?”This is exactly the goal of Freelance Business Unlocked — to help you see what’s possible, no matter where you live and the types of clients you serve.Tune in and learn about effective marketing strategies, podcasting, financial management, email marketing, copywriting, sales, parenthood and entrepreneurship, and much more. Subscribe now and join us for this fun ride! Hosted on Acast. See acast.com/privacy for more information.