Episode 1 - The idea

Alberto Lopez tells Jonathan Moules how he developed his idea for Alva, a corporate reputation management service, in the British Library. What's really important, he says, is that you do something you know well: "Knowledge of the domain is key." Hosted on Acast. See acast.com/privacy for more information.

Om Podcasten

The Financial Times's Jonathan Moules talks to entrepreneurs about building successful brands, giving birth during a funding round, and rebuilding a reputation in the wake of bankruptcy. Real stories from those who've done it, from idea to exit. Produced by Fiona Symon Hosted on Acast. See acast.com/privacy for more information.