015 - Brielle Nickoloff - Toolsets for Voice Creators
Guest: Brielle Nickoloff, Product Marketing Lead, Witlingo
Topic: Toolsets for Voice Creators
Brielle joins Dave to talk about Witlingo and the toolsets that they're building off to arm voice creators and help them make content production and distribution easier. For example, Witlingo's platform allows for non-technical people, such as Dave, to quickly publish and disseminate his flash briefing to Alexa and Google Assistant in a matter of minutes. The two talk about how each phase of computing tends to proliferate at an increasing rate, as the toolsets mature, allowing for better production, resulting in an abundance of higher quality content.
As Brielle describes to Dave, one interesting area that Witlingo is focusing on is with community messaging - think assisted living facilities or college campuses. Through the various tools Witlingo provides, community managers can broadcast messages and updates on a one-to-many basis or even a one-to-one basis to each of the community members. This type of use case is compelling because it habituates the user to using their voice assistant-enabled devices more regularly, bringing more voice users into the fold.
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