In Clear Focus: ENVISION 2022 - Andy Sheldon, Think Straighter

In Clear Focus: Bigeye recently released ENVISION 2022, an on-demand video exploring key findings from our report, Retail Disrupted. This week's podcast is an extended interview with ENVISION guest Andy Sheldon, founder of the direct-to-consumer consultancy Think Straighter. During our interview, Andy shared insights from his tenure as Chief Creative Officer at Home Shopping Network and discussed where he sees untapped opportunities for DTC brands to leverage social livestream shopping.

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IN CLEAR FOCUS is a weekly podcast offering fresh perspectives on marketing and advertising from experienced practitioners and notable thought leaders. With topics relevant to B2C and B2B marketers, we discuss strategy, branding, media, creative, and analytics. And there's a monthly book club featuring exclusive interviews with authors and discounts on featured titles. Level up your marketing with IN CLEAR FOCUS. New episodes every Tuesday, wherever you listen to podcasts.