1. Why it's not enough to just add seats to your table (and what to do instead)

Welcome to the first episode of the Inclusion and Marketing Podcast! In this episode, I cover what inclusivity really is. It’s 2022, and it’s time for every business owner to know how important it is to completely redefine their rules. Gone were the days where just adding a seat to the table is enough. One size does not fit all. Join me on this journey as I dig deeper into not only how to be more inclusive, but why it is the future of business marketing. Get the episode transcript here Join the Inclusion & Marketing newsletter

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Inclusive marketing is rapidly growing in prominence, as more consumers expect that brands "see" them, be more inclusive in their marketing campaigns, and accommodate a broader base of customers that don't cleanly fit into what is considered "mainstream." The show is hosted by Sonia Thompson, an inclusive brand coach, strategist, consultant, speaker, and Forbes and Inc. columnist who's helped brands and leaders alike attract and retain diverse customers. This podcast explores everything you need to know about building an inclusive brand, including customer experience, inclusive leadership, cultural intelligence, building diverse teams, inclusive language and imagery, and more.