How We Came Up With Journey to $100 Million

How in the heck did we come up with such a lofty goal of $100 million dollars within 10 years? About 3 years ago, a moderator reminded us of how companies overestimate their accomplishments in a year but undermine their possible accomplishments in a decade. We thought it through and talked about having more offices, having more employees, but thought... what is true success? The biggest metric of success that's unfakeable is revenue! We calculated about $40 Million in 10 years, realistically, but why make goals that are easily obtainable? If you set your goals high, you'll work a little harder to get there. Learn why we've stuck with the ridiculous number and how we use it to drive our business in today's episode. — Erik J. Olson is an award-winning digital marketer & entrepreneur. The Founder & CEO of Array Digital, he is also the host of the Journey to $100 Million Flash Briefing and daily podcast, and the organizer of the Marketers Anonymous monthly meetups. — Kevin Daisey is an award-winning digital marketer & entrepreneur. He started his first company when he was just 23, and is the Founder & CMO of Array Digital. Kevin is also the co-host of the Journey to $100 Million Flash Briefing and daily podcast, and the co-organizer of the Marketers Anonymous monthly meetups. — For more information on the show, and to check out past episodes, go to journeyto100million.com!

Om Podcasten

Accelerate your entrepreneurial journey by learning from our mistakes instead of making them yourself. Join Erik J. Olson and Kevin Daisey, the founders of Array Digital, through their ups and downs and lessons learned as they grow their digital marketing agency to $100 million in revenue. In each daily episode they'll discuss what's working now, and what's not. They'll share entrepreneurial and marketing tips and tricks picked up while becoming a dominant player in the ever changing digital marketing industry.