How to Separate Your Fee From Your Time – In Just 7 Minutes with Loren Fogelman

 Discover the path to raise your rates without losing clients Learn how to ask your clients 'the right questions' to position yourself as 'THE authority' that is paid according to your worth and what you deserve Why you should you never underprice yourself and your services so no money is left in the table Resources/Links: Emphasize Your Value, Rather than Time: Follow Loren's Word-For-Word Consultation Script to Highlight Your Value. Get Instant Access Here: https://businesssuccesssolution.com/value/ Summary Most entrepreneurs don’t understand how pricing works. As a result, you undercharge for your services. This means tolerating non-ideal clients for way too long, working longer hours to make more money and compromising other parts of your life to grow your business. Loren Fogelman is an expert in pricing strategy and sales for small business owners. In this episode, Loren shares her passion for empowering accounting professionals and other entrepreneurs to double revenues by working half the time through strategic pricing and effective sales techniques. Check out these episode highlights: 01:20 – Loren's ideal client: "My ideal client is an entrepreneur who offers service and they charge by the hour, the session or the project. And they're ready to earn more without having to work additional hours." 01:55 – Problem Loren helps solve: "The problem that I solve is how to separate their fees from time, very directing in that, by understanding who their ideal client is." 02:31 – Typical symptoms that clients do before reaching out to Loren: "Well, the first thing to understand is, from my research up to 57% of entrepreneurs actually under charge for their services because they are connecting their fees to time. A lot of time it's because we started out as employees, we were either paid by the hour or we were paid a salary, and our employee might have been charging by the hour also. Therefore, they're close minded." 03:53 – What are some of the common mistakes that folks make before finding Loren and her solution?: "They are setting their prices according to what everybody else my industry is doing." 05:15 – Loren's Valuable Free Action(VFA): "When you're talking with potential clients you don't want to sell them. What you want to do is ask great questions that positions you as an expert. 06:04 – Loren's Valuable Free Resource (VFR): Emphasize Your Value, Rather than Time: Follow Loren's Word-For-Word Consultation Script to Highlight Your Value. Get Instant Access Here: https://businesssuccesssolution.com/value/ 06:57 – Q: What are the four things that clients highly value? A: The things that they really care about is that--it's easy, it's fast, it saves them money, and make some money. If you can ask questions about those things, then your clients will say yes to you. And it has nothing to do with how long it takes to fix the problem, it's about the fact that you have the solution and they trust you to do it. Tweetable Takeaways from this Episode: “The things that clients really care about is that--it's easy, it's fast, it saves them money, and make some money. If you can ask questions about those things, then your clients will say yes to you.'”-@lorenfogelmanClick To Tweet Transcript (Note, this was transcribed using a transcription software and may not reflect the exact words used in the podcast) Tom Poland: 0:09 Hello everyone, a very warm welcome to another edition of Marke...

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The Mission of Marketing The Invisible is to bring proven marketing ideas to professionals offering a service, advice or software and who want a weekly flow of inbound new client inquiries. We deliver one idea to boost marketing results using our “7 questions in 7 minutes”. www.leadsology.guru/podcast