OOH Insider - Episode 026 - Daniel Wilkins, Founder of AGENCY672

Have feedback or a question? Text us!There aren't many people with a story so deeply tied to the roots of Out of Home Advertising.For Daniel Wilkins, he is the namesake of an industry icon who shaped the landscape that brings campaigns to life around the world.As a young executive, tasked with carrying on the family legacy, Daniel faced challenges most of us can relate to:Falling out of love with your industry. Losing connection to the pieces that fuel your passion.Having to let go...

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Learn about How DOOH Advertising Works and How To Measure DOOH. Hear about how modern brands are using things like billboards, DOOH, place-based ads, event marketing, experiential, and other forms of real-world marketing to connect with target audiences and drive ROI. Executive insights, on-demand, from a global community of entrepreneurs and marketing leaders with the deepest insights into advertising out-of-home.