Priscilla's Top 3 Overlooked Marketing Tips about Podcasts

One of the most frequent requests we get is to share more information about podcasting. In this episode, Little Bird Marketing CEO and podcast host Priscilla McKinney shares three simple, actionable tips that can be implemented immediately by anyone - whether you’ve been a guest on somebody’s podcast, or are the host of your own! These tips will change your mindset regarding audio content promotion, and help you expand a single podcast appearance into a multifaceted piece of content.  Sneak peek of the tips: 1. Use your podcast appearance to boost your gravitas as a professional.  2. Get a transcription of the audio to get more out of the content (ie blog!) 3. Create micro social media content from pulled quotes. Check out the full episode to start maximizing your efforts.  SPONSORS: Digital Transformation Kickstarter One Day Intensive Workshop for Sales Excellence on LinkedIn Wednesday, April 8th TICKETS Social selling has fundamentally transformed the way consumers gather insight, journey through the buying process and eventually make purchase decisions. This one-day event is a fragment and mini-introduction to the DLA Ignite global program for social selling. This teaching is typically provided only to cohorts of up to 10 within a company on a private basis and is a part of a larger 12-week certification. This is a fast-paced and packed day leading to immediate assignments and action plans for sustained learning.  Learn more about your ad choices. Visit megaphone.fm/adchoices

Om Podcasten

Conversations with Priscilla McKinney, founder and President of Little Bird Marketing, an award-winning agency specializing in content marketing, lead generation, branding and design. As a CEO and serial entrepreneur, Priscilla's topics range from marketing best practices, the "stunning discomfort" of entrepreneurship, market research, her love of the autoharp, and other marketing oddities.