Why You Should Not Trust Unit Session Percentage Data In Seller Central

Dr Ellis Whitehead returns to go through data showing why it is not a good reason to trust Unit Session Percentage Data in Business Reports. Today we will show some examples whereby it can be in the extremes of 40% registered as a conversion rate yet the true conversion rate is only 16% (which is still good). New product launches with PPC are great indicators of this,  showing more red flags than a matador. We know the importance of conversion rate pertaining to A9, what makes this harsh is the reality is we are still partially blind on one of the most important ranking metrics.

Om Podcasten

Seller Sessions is the largest Amazon FBA and Private Label podcast for Advanced Amazon Sellers. It is the first of its kind, in terms of being raw, non nonsense and straight to the point. A lot of Amazon podcasts that came after has followed by example... Seller Sessions is published 4 times per week and often breaks new trends first in the industry. Host Danny McMillan, is a world renowned public speaker and veteran Amazon Seller, Danny is also the co-founder of DATAbrill. DATAbrill manages Amazon PPC and advertising automation for 6, 7 & 8 figure Amazon brands. Danny also works with Amazon in the UK to provide webinar content for their 3rd party sellers. Each year he hosts Seller Sessions Live the annual conference for Amazon Sellers in the UK, bringing the worlds best speakers on the cutting edge of marketing on and off Amazon. He is also the founder of SellerPoll, the official annual awards for Amazon Sellers and Brands.