201: Mastering the Art of Founder Communication. Jag Singh & Oliver Aust

Does your message cut through the noise? How do you achieve message-market-fit as a startup?  We are excited to bring you an episode from WHU’s The Most Awesome Founder Podcast, hosted by globally-recognised startup expert Gerrit McGowan and entrepreneurship professor Dries Faems.  In this episode, Jag Singh, Managing Director at Angel Invest, and Speak Like a CEO host Oliver Aust discuss their latest book, "MESSAGE MACHINE: How Communications Will Make You An Unstoppable Founder."  We discuss topics like the importance of listening, decisive factors in storytelling, how to build a great brand, personal branding, and how to establish a strong yet flexible company culture. The episode provides valuable lessons and tips on communication, branding and culture to help founders succeed. It is one of the most wide-ranging and insightful discussions on mastering communication as a startup founder. Gerrit: https://www.linkedin.com/in/gerritmcgowan/ Jag: https://www.linkedin.com/in/jagsingh85/ https://www.linkedin.com/in/oliver-aust/ The Most Awesome Founder Podcast: ⁠https://mostawesomepodcast.com/singh-aust/⁠

Om Podcasten

Speak Like a CEO is the podcast for ambitious leaders who want to become top 1% communicators - and scale themselves and their businesses by mastering the ultimate leadership skill: communication. Hosted by Oliver Aust - one of the world’s leading voices on leadership communication, bestselling author of Unignorable and Message Machine, and trusted advisor to Fortune 500 leaders, unicorn founders, and government leaders - this show pulls back the curtain on how the world’s most effective communicators think, speak, and lead.