EP 86: Female Co-Founder Alana Arnold On Selling Luxury Cookies and Utilizing Marketing Trends

Alana Arnold is the co-founder and director of operations of Last Crumb, a luxury direct-to-consumer cookie company. Alana has grown her business by utilizing previous marketing experience and trends such as “drop culture” to build hype and popularity around the products. Through these “drops”, Last Crumb has grown a loyal following and an email list of over 125,000 people!Tune in to hear about Alana’s career journey prior to Last Crumb, how she is utilizing marketing trends to grow, and why she believes sharing your ideas and getting feedback is critical for your company to succeed.Please subscribe above to be notified of our new episodes.  I put together a Free Top 10 Checklist for Every Entrepreneur.  Click here to get your copy: https://thebadassceo.com/tips-for-every-entrepreneur/ ‎To learn more about our podcast guest, click here:If you enjoy this podcast, please help support the the podcast by using the link to our sponsors and companies I use for my business.  I receive a small percentage for each sale.  Thank you so much for your support!!http://thebadassceo.com/tools/Follow us on Instagram at:https://www.instagram.com/badass.ceo/

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Each week, The Badass CEO brings you entrepreneurs and high-level executives to discuss business strategies, life experiences, lessons learned, tipping points, and what it takes to become and continue to be a Badass CEO. We will give you the motivation and tools needed to follow your dreams and be successful.