BBP 124 : How to Nail Your Niche

Whether you pronounce it as “neesh” or “nitch” the meaning is exactly the same. But understanding the real definition is only half the battle, because we need to know HOW to identify your niche and how it will help you attract more clients more easily and to become successful more quickly. I’ll cover all the basics here in this episode, but if you’d like my help to really nail down your niche then join me for my upcoming Nail Your Niche challenge over in my Facebook group.  Listen to this episode all the way to the end to find out the details on how to join. Listen Now: Apple Podcasts | Spotify | Google Podcasts . . . or click the player above to listen right now.   Episode Highlights and Takeaways: What is exactly a Niche How does it work? (6:38) What is it You’re REALLY  Selling? (9:43) The Big Mistakes You’re Probably Making Now (11:30) Sharing is Caring! “The more treatments you offer, the more of a generalist you become and the further away you get from being a specialist and the success that you really want.” -Adam Chatterley– Help a colleague or someone you know who’d be interested in sharing this quote or episode.

Om Podcasten

Adam Chatterley from BeautyBusinessSecrets.co brings his global spa, salon and wellness industry knowledge and expertise direct to your ears so you can start and grow your independent salon or beauty business as quickly and effectively as possible to match your goals and desires. Discover how you can get all the clients you want (and keep them coming back) so you no longer have to worry about quiet appointment books. Harness the amazing power of marketing using the internet and use your website and social media to drive your business beyond just getting more page likes. Learn how to master the art of retail sales without effort, set your prices to maximise revenue, reduce your costs, get the most from your team, create a salon business plan, work out your salon key performance indicators and much, much more all in one place. Adam uses his wealth of industry contacts to invite expert guests as often as possible to talk about a specific topic and bring you their incredible insight and knowledge. Normally you would need to travel to industry events and seminars, plus invest significant money to learn from this calibre of speaker, consultant or presenter, but here you’ll get is all straight to your pc or mobile device all for FREE.