Opinionated Marketers on: Opinions

This week our Opinionated Marketers discuss whether companies should have opinions!  Over the last few weeks a few organisations have arguably jumped on various bandwagons in order to gain capital.  Is that right?  Charles Nixon and Kiran Kapur discuss!

Om Podcasten

The Cambridge Marketing Podcast offers unrivalled insight into all aspects of marketing, with detailed and informed expertise and analysis from weekly guests on a range of different subjects. A must-listen for anyone working in the industry or currently engaged in a marketing qualification.