198. Sell It Like A Mango for Better B2B Sales w/ Donald Kelly

How does selling mangoes from a Jamaican street cart lead to skyrocketing success in today’s B2B sales environment?   In this episode, I interview Donald Kelly , Founder and Chief Sales Evangelist at The Sales Evangelist and author of Sell It Like A Mango: A New Seller’s Guide to Closing More Deals , about the best practices when it comes to training-up a successful sales organization in today’s marketplace.  Donald and I also talked about:How CX represents the buyer’s whole journeyWhy it’s important to use a cohort approach in salesWhat mindset helps to overcome fear in salesHow to achieve pipeline accuracyHow hosting your own podcast adds value   Check out these resources we mentioned:Donald C. Kelly on LinkedIn Donald C. Kelly on Instagram TheSalesEvangelist.com Sell It Like A Mango Logitech Apple  Subscribe, listen, and rate/review the Customer Experience Podcast on Apple Podcasts, Spotify, Amazon, or Google Podcasts , and find more episodes on our blog.

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Creating and delivering better experiences for our customers is the single most important thing we can do today. Learn how Sales, Marketing, and Customer Success leaders create internal alignment, achieve desired outcomes, and exceed customer expectations in a personal and human way. The Customer Experience Podcast explores this challenge at various stages of growth as we all work together on the customer journey from acquisition to advocacy. Each episode features topics like: personal touch, human touch, customer journey, lifecycle marketing, sales process, customer service, customer success, raving fans, video email, video communication, B2B sales and marketing, personalization, automation.