Jason Cohen: Targeting Customer Taste with Technology

On today’s episode Jason Cohen shares the importance of understanding customer preferences and decision-making when creating consumer products. Listen in as Deborah and Jason discuss his journey as a professional coffee, tea and beer taster and creating a company focused on using AI technology to collect consumer data to create strategies for better consumer products.   About Jason Cohen: Before starting Gastrograph AI, Jason was the Founder and Executive Director of The Tea Institute at Penn State, which oversees 20+ researchers in 5 fields of study in traditional Chinese, Japanese, and Korean Tea.Jason did his research in sensory science, machine learning, and artificial intelligence - eventually developing Gastrograph AI after 3 1/2 years of research. Jason is a professional coffee, tea, and beer taster, and when he is not trying new products, he enjoys rock climbing, ice climbing, and fencing   You can connect with Jason in the following ways: https://www.gastrograph.com/ https://www.linkedin.com/company/gastrographhttps://twitter.com/Gastrographhttps://www.facebook.com/Gastrograph/https://www.instagram.com/gastrograph/    Create a personal career strategy that develops the leadership and communication skills you need to assess challenges, showcase your skills, and demonstrate your ability to be a C-Suite Leader. Learn more about the C-Suite Academy here: https://bit.ly/csawaitlist22See omnystudio.com/listener for privacy information.

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Inspire your team. Elevate your people. Transform your organization from within. The most common problem business leaders face is being able to identify a problem before it ripples into the entire organization. As the Drop in CEO I help businesses get to the root of the issue and use 15+ years of proven executive leadership strategies to fix the problem and make way for a brighter future. Join me, Deborah Coviello, each week as I connect you with CEO’s and industry leaders who are doing the work of transforming their businesses from the inside out. Learn how to be an inspirational leader, take control of your career, and build a strong foundation of purpose. What if the secret ingredient to your company’s success is you? Inspirational leadership starts with acknowledging that people are the most important asset in your company. Learn how to identify strengths within others and elevate them to the next level of success.