022 - Create Compelling Content With Social Media Manager Kirsty Scott

Kirsty & I found each other on Instagram (how else do people meet these days?!) We both followed Sarah Akwisombe from No Bull Business School and got chatting on DM’s I love chatting to people on the podcast no matter what stage of their journey they’re at & Kirsty is only just starting out! I thought who better to talk about social with than someone who’s way younger than me & has her finger on the pulse as they say! Kirsty offers so much advice on her pretty in pink insta page so definitely give her a follow while you’re here! Her stories are hilarious and she really made me laugh whilst recording! In this episode we discuss : Why video content should be a priority for you How to find your USP as a business online Consistency (about 100x) The value of having a social media manager, especially if you’re not feeling it! Tonnes of fun ways to create engaging content How to plan your grid in a way that works for you A fun way to find your ‘ideal’ customer Are you ready to discover what it takes to become a 6-figure fashion brand?  Or maybe you're already there & looking for ways to improve! I have a really fun quiz for you to try out today!  It's just 21 questions that will determine a score from 0-100 and you'll automatically receive a personalised audit of how your business is doing. As a fashion brand owner, it can be challenging (to say the least!) to stand out in a crowded market and drive consistent sales. However, with the right marketing, product development, sales channels and pricing strategy, you can take your fashion brand to the next level! In under 2 minutes, ask yourself these carefully selected set of questions to determine if your fashion brand is on the path to success.   For example … *Do you regularly update your website and analyse your competitors' pricing?  *Do you frequently update your website's content and product offerings to keep customers engaged? *Does your fashion brand have a content marketing strategy?  Take the quiz to unlock the secrets of a 6 figure fashion brand and see how you compare. Once completed, you'll receive an e-mail with a fully personalised audit on how you can scale with success - it's honestly so cool, you have to try it to see for yourself… links https://www.planoly.com/ https://thepreviewapp.com/ https://www.instagram.com/carogomez_london/  https://www.instagram.com/woolandthegang/ https://www.instagram.com/charlottejacklin/ https://www.instagram.com/nobullschool/ https://www.instagram.com/medialuxe_/ https://www.instagram.com/i_weigh/     You can keep in touch with Kirsty via the links below: https://www.instagram.com/_kirsty_scott/ https://kirstyscott.squarespace.com/ sponsor This episode is sponsored by Sourcing Playground Sourcing Playground is an online platform making it easier for brands to connect with compliant, ethical & sustainable manufacturers – think match.com but for retail! Post your project for free & let the suppliers come to you On the platform you can easily compare quotes & factory profiles to choose the right supplier for your brand Sourcing Playground are offering a free upgrade to The Fashion Feed listeners which means your project will only be viewed by the factories & hidden from public view Go to www.sourcingplayground.com to check it out & mention The Fashion Feed in the chatbox contact me If you’d like to find out more about working together on your brand, click here

Om Podcasten

After 15 years in the fashion industry, I'm now a fashion brand consultant working 1:1 with new & innovative clothing brands. My focus with The Fashion Brand Clinic Podcast is to open up the conversation & highlight the many roles within the fashion industry & also educate emerging fashion brands with industry information they can't find online.