069 - The Art of Making People Smile with Katie France
The fashion feed - episode 69 - the art of making people smile with katie france Recording today’s episode was so much fun with my guest (& previous client) Katie France! There’s something special about Katie’s unique energy & warm personality that makes you want to hang out with her so I felt very lucky to spend an hour with her over zoom Katie France is a leopard print loving, disco-dancing, cocktail-drinking girl who gets her kicks from making colourful clothes. Her brand began as a kidswear brand called Lemonade Bubbles selling tutus & slowly merged into selling women’s dungarees The inspiration comes from her big love for colour & sending that energy out into the world to spread so much love and joy to you too! In this episode we discuss : How Katie’s brand has evolved dramatically over the past 18 months Her process which involves evoking memories from previous outfits & how clothes tell stories Why she broke up with fast fashion & the impact that’s had on her own business Are you ready to discover what it takes to become a 6-figure fashion brand? Or maybe you're already there & looking for ways to improve! I have a really fun quiz for you to try out today! It's just 21 questions that will determine a score from 0-100 and you'll automatically receive a personalised audit of how your business is doing. As a fashion brand owner, it can be challenging (to say the least!) to stand out in a crowded market and drive consistent sales. However, with the right marketing, product development, sales channels and pricing strategy, you can take your fashion brand to the next level! In under 2 minutes, ask yourself these carefully selected set of questions to determine if your fashion brand is on the path to success. For example … *Do you regularly update your website and analyse your competitors' pricing? *Do you frequently update your website's content and product offerings to keep customers engaged? *Does your fashion brand have a content marketing strategy? Take the quiz to unlock the secrets of a 6 figure fashion brand and see how you compare. Once completed, you'll receive an e-mail with a fully personalised audit on how you can scale with success - it's honestly so cool, you have to try it to see for yourself… LINKS MENTIONED IN THE EPISODE I work 1:1 with clients who have already launched their business so if you’re pre - launch and looking to work together, I’m hosting a group coaching programme which is available to book from Thursday 8th April at 8pm We’ll cover everything from brand values, customer profiling, sampling, manufacturing, social media, launching & mindset across 10 weeks! There’s only 10 spaces available (& already over 100 people on the waitlist!) so click the link here in the show notes to add your name & you’ll receive a reminder to book your place as soon as spaces go live! YOU CAN KEEP IN TOUCH WITH KATIE VIA THE LINKS BELOW: https://katiefrancelondon.co.uk/ https://www.instagram.com/katiefrance.london/ LISTEN You can listen by clicking through to Apple Podcast here Remember to hit the subscribe button so you don’t miss an episode! CONTACT ME If you’d like to find out more about working together on your brand, click here