How Codie Sanchez Built a $50 Million Portfolio of Boring Businesses, and the #1 Skill to Learn in a Recession

Episode 8: Today, host Alex Lieberman (@businessbarista) is flying solo for a very special episode of The Crazy Ones featuring founder and private equity investor Codie Sanchez (@codie_sanchez). Codie has made millions from buying boring businesses (think laundromats, carwashes, and AirBnBs), and has also amassed an audience of over 3 million followers with her media company, Contrarian Thinking. Listen to hear Codie tell Alex about how to determine which boring businesses are actually worth investing in, how to hire good operators, and the art of deal structuring and negotiation. #TheCrazyOnes #Startups #Entrepreneur Listen to The Crazy Ones here: https://link.chtbl.com/OV4W93_W Subscribe to Morning Brew! Sign up for free today: https://bit.ly/morningbrewyt Follow The Brew! Instagram - https://www.instagram.com/morningbrew/ Twitter - https://twitter.com/MorningBrew Tik Tok - https://www.tiktok.com/@morningbrew Follow Our Hosts! Alex Lieberman (@businessbarista) Sophia Amoruso (@sophiaamoruso) Jesse Pujji (@jspujji) 00:44 - Intro 01:40 - The Rundown 03:13 - How Codie got to where she is today 06:08 - The first boring business Codie bought 10:30 - What lessons Codie has learned around deal-structuring and negotiation 18:09 - The best negotiations Codie has ever done 21:45 - What makes a great operator for your boring business 23:52 - How Codie scares away a bad hire 26:05 - What boring businesses are catching Codie’s eye right now 33:22 - Why Codie is fascinated with Reese Witherspoon’s business model 36:59 - Why Codie decided to dive deep into content creation 46:10 - How Codie’s boring businesses compare with her media business 48:15 - What Codie has learned about leadership 50:38 - Codie’s hot takes and spiky opinions Links: Contrarian Thinking Newsletter Codie Sanchez YouTube Channel Learn more about your ad choices. Visit megaphone.fm/adchoices

Om Podcasten

Alex Lieberman, the co-founder and Executive Chairman of Morning Brew, gives you an insider’s look into building businesses. Alex explores the founder’s journey, from the painful challenges of 0-to-1 to the powerful frameworks that help you scale to millions in revenue as well as the emotional rollercoaster that is present throughout.