The Importance Of Spotting Marketing Trends In The Fashion Industry
In this weeks episode, we sat down with the founder of the marketing department of one of Brazil's biggest fashion businesses, Carmen Steffens. Gabriel talked to us about how he created one of the largest Brazilian fashion online stores of shoes, handbags, and accessories, starting back in 2007 by being able to spot marketing opportunities early. He also shared the strategy and insight he used to make Carmen Steffens one of the most successful e-commerce based fashion businesses in Brazil.