"Simplifying Complex Care" with Jenny King

Kurt talks with Jenny King, Director of Marketing & Business Development at The Center Orthopedic and Neurosurgical Care. Jenny talks how they are hurdling COVID through educational webinars and creating videos to show their patients what to expect pre and post-surgery. She explains the value of her marketing as it soothes the complicated thoughts from the patients.

Om Podcasten

Welcome to The Medical Marketing Executive Podcast, where we discuss current industry trends, challenges and opportunities with executives, practitioners and influencers to uncover what’s working now. Brought to you by MedMessagersYou’ll notice something different about this podcast right away: rather than big name gurus, or high-flying consultants, we focus on interviewing actual executives — marketing managers, directors, VPs and CMOs. Many folks who have never been on a podcast or active in the press.Why? Because they’re quietly on the cutting edge, applying new tactics, solving new problems and defining strategy.The problem is, most of the information they have is never recorded. We aim to change that.