4 Must-Do Marketing Strategies for Moving Companies

In this episode of The Moving Mastery Podcast, Louis Massaro shares 4 Must-Do Marketing Strategies for Moving Companies You’ll learn: Why your marketing plan must be an ROI based strategy What you can do to Test, Track, & Tweak your lead sources How to use Repeats, Referrals, & Reviews to lower your marketing costs Marketing is the fuel that runs your sales machine. You pour leads into the machine and (if your sales process is on point) booked jobs come out the other end (aka money). But in order to really make the most out of your marketing dollars, you need to make sure your lead generation process is consistent and completely dialed in. How do you know if your marketing is really working the way you want it to be working? How do you know when to spend more, or pull back on your monthly marketing spend? A lot of people will start to pull back on their marketing when things get busy, or worse, pull back when things slow down in order to help with overall cash flow.  But this is one of the worst things you can do. In this fifth episode of the Moving CEO Scaling Series, Louis walks you through how to systematize your lead generation process, maximize the money you spend acquiring those leads, and increase your marketing ROI (Return on Investment). He shares his process for testing and tracking lead sources and what you can do to tweak those sources to make them perform better.  Louis also shows you how to use repeat and referral customers to reduce the amount of money you spend on marketing every month. These principles took Louis years to master, but now he can share them with you and save you the headache and all that time of learning it on your own. Once you understand how to implement these strategies you can always have a steady flow of leads coming in, and never run out of fuel for your sales machine. Learn how to systematize your lead generation process by watching 4 Must-Do Marketing Strategies now! Go watch this episode and the previous Moving CEO Scaling Series episodes as well! Subscribe to Louis’s YouTube channel for more tips on growing your moving company. Get free on-demand video training on how to book more moves and learn The 6 Stages of a Moving Company Sales Machine. Go to www.LouisMassaro.com/6stages Follow Louis on Instagram for daily tips and motivation. www.Instagram.com/LouisMassaro ABOUT Louis Massaro is the world’s leading moving business trainer and success coach. He’s the founder and CEO of Moving Mastery, a training, coaching, and education company dedicated to helping moving company owners, managers and employees reach higher levels of success in their business. Through his coaching programs, online training and live seminars he’s helped hundreds of people unlock their full potential by giving them the strategies and systems to take their moving business to the next level. Louis opened his first moving company at 19 years old with two rental trucks and after overcoming many challenges and struggles, he went on to build a $20 million a year business. His company, Neighbors Moving & Storage had locations nationwide performing local moves, long-distance moves as well as storage. After 16 years of success in the moving business, Louis sold his companies and is dedicated to helping others “Profit in Their Business and Thrive in Their Life”.

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Take your moving business to the next level with Louis Massaro, the #1 Business Strategist and Success Coach for moving business owners. In this podcast, you’ll learn proven strategies and processes on how to reach higher levels of success in your company. Every week, Louis shares valuable insights, stories and expert interviews with takeaways you can implement in your business right away. You’ll also get a behind-the-scenes look and tactical training from Louis’s seminars and online training programs on how to improve each area of your moving business. Visit LouisMassaro.com to learn about Louis.