What's a brand and how to start building one...

What does 'brand' mean to you? And what does building a brand mean to you? It can feel a little overwhelming to think about your brand or building one, but I hope that this podcast will help. We often think of brands in terms of logos, colours and font, don't we? These attributes are definitely part of the mix, as they help people to identify your brand, but your brand is so much more than this. Your brand should be in your every fibre and its fingerprints over everything you say and produce. It should be what you believe in and who you are at your core. What people can expect from you and what you deliver, consistently. It's far, far more than a specific colour. This is, indeed, quite a big thing, and a big one to put across in everything you do, but it's more than possible, as I explain in this episode of the podcast, all about building a brand online. Enjoy!

Om Podcasten

Do you want to promote your small business better? Are you an influencer looking to be sponsored or to become a brand ambassador? Are you a business or influencer looking to nail your social media? Work with magazines? Feature on websites? Understand the value of photography, PR, content marketing, and so much more in your business? You've come to the right place. Each week, social media and marketing expert Rhea Freeman shares tips, tricks, new developments, real life experiences and proven strategies to help you promote your business, brand or self better. As a social media consultant with years of PR, marketing, content and social media experience in the equestrian and country industry, Rhea shares her tried and tested strategies that you can implement NOW and make a difference to what you're doing. And there's a special guest every other week too giving a different perspective and their top tips.