Four Keys to Business Growth: Capital, Confidence, Community, and Congress

Ever wondered how being part of an entrepreneurial community can be the game-changer your business needs? Just ask Jen Earle, CEO of the National Association of Women Business Owners aka NAWBO, who believes that surrounding yourself with a good network can propel your business to the next level. To celebrate National Women’s Small Business Month, we’re taking a look back to see how the entrepreneur founders behind NAWBO transformed the landscape for women entrepreneurs and the impact that women-owned businesses have on today’s economy. Jen also breaks down the four C’s—Capital, Community, Confidence, and Congress—and explains why they’re crucial for any business to thrive and how you can leverage them for your own success.Learn how to find your entrepreneurial community and how that can help you unlock funding opportunities, boost your confidence, and give you the support you need to build or grow a successful business. In this episode, you’ll hear: (00:58) How NAWBO was founded.(02:06) The progress that’s been made to support women-owned businesses and their impact on the US economy.(03:41) Jen’s entrepreneurial journey and how she became the CEO of NAWBO.(5:49) A breakdown of the four essential pillars for business success which Jen calls the 4 C’s: Capital, Community, Confidence, and Congress and how you can tap into them.(9:52) The importance of building a strong community for business success.

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Step into the exciting world of entrepreneurship with This Is Small Business! Join us on an adventure as we dive deep into the riveting tales of triumph and tenacity of small business owners. This Is Small Business speaks with business owners from all over as they go through the highs and lows of entrepreneurship and we uncover the secret sauce behind building a thriving business. Tune in to hear from a dynamic array of guests, each with their own captivating backgrounds and unique perspectives that epitomize the spirit of small business entrepreneurship. Get ready to be inspired, motivated, and empowered to chase your own entrepreneurial dreams and start your next venture! Whether you’re an aspiring entrepreneur or an avid fan of the Buy It Now show, "Behind the Buy" offers behind-the-scenes stories that will inspire you to take the next step in your own business journey. From the intense preparation to the thrill of winning, we explore every angle of what it takes to pitch, win, and build a thriving business. Discover how each Buy It Now winner plans to use their prize to scale their business and how you can apply these lessons to your own entrepreneurial path. Tune in and get inspired by the real stories behind the entrepreneurs and products featured on Buy It Now. You can find winning products on the Buy It Now Store. Follow TISB: Behind the Buy on Spotify, Apple Podcasts, or wherever you get your podcasts, and make sure to watch Buy It Now on Prime Video.