5 Ways to Get Customers to Buy into Your Training

Today, I’m talking to Ajay Pangarkar in Canada and author of “The Trainers Balanced Scorecard: A Complete Resource for Linking Learning and Growth to Organizational Strategy”   Certified Training and Development Professional. He’s also a Fellow of the Chartered Professional Accountants.   What his accountancy background gives him a numbers mindset.   It also gives him a business mindset.   So in today’s episode, we’re going to give you 5 Ways to Get Customers to Buy into Your Training   1. Be innovative 2. Provide proof 3. Align with business challenges 4. Offer assurances 5. Give quick buying options   Check out the episode now!

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Want to know how to drive sales and get more training, facilitation and coaching clients?  Thinking of becoming a freelance consultant or starting your own facilitation business? Training Business ® is definitely the show for you. The Training Business podcast helps freelance trainers, training business owners, learning and development professionals, facilitators and coaches like you to start, grow and scale your business. Every Thursday you get expert tips to help you market your training, facilitation and coaching programs and sell your learning and development services. Your host, Mark earned his first train-the-trainer (TTT) whilst working for The Walt Disney Company in Florida and his MBA from the University of Ulster. He is an expert sales coach and passionate developer of people, and a former Learning & Development Manager with 17 years of experience training corporates, self-employed and unemployed across 19 countries. Subscribe to the show right now for a fresh episode each week.