How you’re being lied to about the online business space
Today’s episode of the podcast is a solo episode, where I talk about what I really think of the online business space! This might feel a little bit controversial, but it’s something that I am passionate about being more transparent on. I talk about my frustrations with it, and how they have prompted me to look at how I show up online, how I sell in my business, and most importantly how I make sure I’m not part of the problem. This episode covers some of the things you might want to consider before starting an online business, and why that life might not be for you. KEY TAKEAWAYS COVERED IN THE PODCAST: · What an online business is, and how it differs to other business models. · The dream you are sold, versus the reality of having an online business. · The things lots of online businesses don’t tell you when they are selling you their course. · The costs involved in a successful big launch and the overheads in running a 6-figure business can be huge. · Why a personal brand for an online business means it should always be you that your audience hears from. · A reminder that the huge success stories you see are not typical results. · Why I chose an online business and what I love about it. · The things I do and don’t do in my online business. Spoiler, I do most of it! THE ONE THING YOU NEED TO REMEMBER ABOVE ALL ELSE: Having a successful online business is absolutely possible, but there are no quick or easy routes to success. You must love what you do. HIGHLIGHTS YOU SIMPLY CAN’T MISS: · The questions you need to ask yourself if you are considering an online business. · How to avoid falling into the marketing quicksand that promises you overnight success. · Why outcomes can never be guaranteed, and why no one factor will ever be the key to success.