Bonsack machine

In 1881, James Bonsack developed a machine that made it far easier to mass-produce cigarettes. But at the time, other tobacco products were much more popular – so manufacturers had to find new ways of getting people’s attention. Tim Harford explains why the methods they devised are still working on consumers today.

Om Podcasten

Tim Harford tells the fascinating stories of inventions, ideas and innovations which have helped create the economic world.