#101: Why "The Hero's Journey" Is The Solution To Your Marketing Problems

Most audio engineers think of themselves as the hero who can solve all of a band’s problems. The “all-knowing mighty source of knowledge” to the lowly pleb musician.  If that’s you, you’re doing it wrong. As a producer/engineer/whatever, you’re better off playing the role of the guide, while understanding that your client is the hero. If you can adjust your business to become the guide who helps your clients along their journey, you’ll be adding more value to your relationships with

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6 Figure Creative is a podcast that helps freelance creatives earn more money by doing what they love. If you’re trying to avoid the never-ending grind of a 9–5, or just want to earn more money doing what you do best (creating), 6 Figure Creative is your new favorite show! Join host Brian Hood and his guests as they explore topics such as mental health, finances, sales, marketing, time management, the digital nomad lifestyle, and more.