Esther Raphael: Inspired Community
Belonging is often described as a feeling of security, support, acceptance, and inclusion. In addition, it's directly linked to decreased turnover, reduced sick days, and increased performance. People who feel like they belong want to show up because of each other. It's not the work that inspires people; it's the commitment to a shared purpose and community. Esther Raphael knows how powerful an inspired community can be. Esther is the Chief Marketing Officer for Intersection, responsible for leading all aspects of marketing, including B2B and B2C efforts, creative services, and content development. During her tenure, Esther has launched Intersection's first brand campaign, established a full-service in-house creative agency, and has overseen the go-to-market strategy for 10+ new markets and partnerships. Esther is also the Executive Sponsor of WIN, Women at Intersection, where she champions the growth and development of our female leaders. Previously at Condé Nast and Hearst, she spearheaded world-class solutions for advertisers and developed large-scale consumer events such as SELF's iconic Workout in the Park and Good Housekeeping's Shine On, a theatrical production at Radio City Music Hall. A recognized leader in marketing and branding, Esther has created groundbreaking programs designed to engage audiences and drive revenue. She holds a BA in Psychology from Queens College. In this episode, Esther shares her passion for connecting and inspiring people.