From Oslo To Saint Tropez: The Story of Varsity Headwear

Brothers Alexander and Sebastian Adams explain why they founded their brand, Varsity Headwear, to create the perfect baseball cap, simply because they couldn’t find one. They reveal putting everything on the line to launch a boutique for their brand in Saint Tropez, France and how their caps have sold seven at a time from their destination shop.  Looking back, Alex and Seb observe how their design journey really began when they grew up as the children of architects in Oslo, Norway and why it was vital for them both to break away from the family fold to study in London. The siblings share the advantages and challenges of operating a business with a family member.

Om Podcasten

Fashion Conversations with Bronwyn Cosgrave is a bi-weekly interview series featuring lively discussions with artistic luminaries working at the forefront of fashion. Bronwyn’s guests include leading designers, best-selling authors, filmmakers, museum curators and Hollywood stylists. Her conversations go deep. Guests reveal the secrets to their artistry, thoughts on social issues impacting fashion and the personal challenges they’ve overcome realizing their dreams. Bronwyn is the author of best-selling fashion history books. She produces feature-length fashion documentaries and writes journalism about design and fashion. Her humanistic, research-driven interview style is shaped by her extensive work as a fashion historian, a television commentator and broadcaster for international radio networks such as the BBC, CBC and NPR. Fashion Conversations with Bronwyn Cosgrave is a Wondercast Production.