Mitch Bettis on the Various Brands of Arkansas Business Publishing Group
Mitch Bettis is the owner and President of both Arkansas Business Publishing Group and 360 West Magazine in the Dallas/Fort Worth area. In this episodewe discuss how he came to own Arkansas Business, how the business has evolved from generating predominantly print revenue to diversified sources, the various consumer and b2b brands that he owns, and why he believes time tracking is so important.
Om Podcasten
A Media Operator is a community for entrepreneurs and operators in the digital media space. This podcast is a natural extension of the newsletter (www.amediaoperator.com) and community that has already been built. Each week, I will interview entrepreneurs and operators that are building these media companies. Over the course of approximately an hour, we'll discuss their businesses, their success and failures, and, ultimately, what they learned about building media companies.
This podcast will provide actionable insights for current and prospective media operators. That means we're not only talking strategies in media, but also the tactics. We'll be diving into business models, audience development, subscription, commerce, advertising, audio, video—you name it, we'll be discussing it.
A Media Operator is also very much about niche media. That doesn't mean small. To me, niche media means depth. We should celebrate these stories and there are plenty of them. On this podcast, you'll finally hear them.
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