A Crisis of Trust with Richard Edelman, Emily Chang, and Helena Maus on 4B with Margit

Every year, Edelman publishes a trust barometer. This year, trust in most of our social institutions — and especially in media — was down. Margit asks Richard Edelman (CEO of Edelman), Emily Chang (Executive Producer at Bloomberg), and Helena Maus (CEO of Archetype) how real is the crisis of trust in media and beyond; what’s behind it; how does it relate to the perceived friction between tech and the media… and what will it take to (re)build trust.

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