How Company Collapse and Embracing Disruption Led to XBert Helping Businesses Succeed 🌈 | Troy Brown

Today I’m speaking with Troy Brown Director and co-founder of XBert In this episode, we talk about . . . The impact the GFC had on his first business, and how that was a catalyst for creating XBert. The importance of data integrity and visibility The three-way collaboration and conversation between the accountant, bookkeeper and small business owner How they are proactively listening to the audience and building in feature requests. How a strong marketing background helps them design a beautiful, simple and intuitive solution. Adapting the XBert checklists for their own customed uses. Subscribe to the Accounting Apps newsletter here http:// HeatherSmithAU.COM

Om Podcasten

Exploring the intersections of accounting, technology and modern practice methodologies. Hosted by Heather Smith, an award winning Chartered Accountant with a flair for storytelling. Heather is obsessed with how effective automation and integration can produce timely clean data, to surface information for brave, fast data-informed decision making. Better data, better decisions, better business. She explores this topic with her guests, uncovering insights that offer you a competitive edge. Delve deeper into the Accounting Apps landscape and enhance your understanding. The podcast promises enlightening discussions in the fields of accounting, technology and artificial intelligence. Hit that subscribe button now! Subscribe to the Accounting Apps newsletter: http://AccountingApps.io Join the free Accounting Apps community to continue the conversations. https://www.facebook.com/groups/XeroMasterMind Brilliant guests include entrepreneurs, founders, business consultants, accountants, bookkeepers, small business owners, cloud advisors, developers, cloud integrators and solution providers. Each month guests share how they built their business and how your business or clients can use technology to be more effective and efficient. This may include exploring: *How you can implement and integrate business tools with your online accounting software to automate processes, improve productivity, and profitability; *How to build a business developing business apps; or *How to build a tech stack that meets your business needs or introduce your clients to them. Contact details: LinkedIn: https://www.linkedin.com/in/HeatherSmithAU/