Panel: The Brand of Accounting - Innovate or Stagnate?

Is the accounting profession facing an existential crisis? How can accountants stay relevant in a rapidly changing world?Rob Brown brings together three industry experts to discuss the future of accounting and the challenges facing the profession. Laura Day-Henderson, Michael Hsu, and Alan Morgan share their insights on the threats to accounting, the resistance to change within the industry, and the need for a shift in focus from compliance to advisory services.The panel explores the role of technology, talent acquisition, and education in shaping the future of accounting. They discuss the importance of soft skills, the need for a more entrepreneurial mindset, and the potential for accountants to provide tremendous value to businesses. The conversation also touches on the role of professional bodies, the impact of AI, and the opportunities for specialization within the field.Key Takeaways:Relevancy is a major challenge for the accounting profession Resistance to change is holding accountants back from embracing new technologies and practices There's a need to shift focus from compliance to advisory services and providing value to business owners Education and training in technology, including AI and coding, will be crucial for accountants in the future The accounting profession offers diverse opportunities for specialization and passion-driven careers Quotes:"I think the biggest threat to us is ourselves. We have a resistance to change." - Laura Day-Henderson"We need to start seeing the application of accounting to achieve dreams, aspirations of businesses, or even personal lives." - Michael HsuYou can watch this episode and more on our YouTube Channelhttps://youtu.be/piLILTD0rncJoin the Accounting Influencers community and get invitations to our international speed networking events to build your personal brand and network in the accounting, finance and tech world: https://www.linkedin.com/company/accountinginfluencers◣━━━━━━━━━━━━━━━━━━━━◢The Accounting Influencers Podcast, hosted by Rob Brown, is one of the world's leading shows for accounting leaders, professionals, finance specialists, software vendors, tech providers and influencers. To participate in our international virtual speed networking events for the accounting community, book your place at the next gathering. Great for building your personal brand and making valuable industry connections in return for a small donation to charity: https://accountinginfluencers.com/events◣━━━━━━━━━━━━━━━━━━━━◢Thanks to our sponsors:ADVANCETRACK OUTSOURCING. Transform your accounting firm with AdvanceTrack. Our top-tier offshoring solutions free your team from mundane tasks, allowing you to focus on growth and client engagement. Experience seamless scalability and expert support. Visit advancetrack.com and elevate your practice today. https://www.advancetrack.comACCOUNTEX. Bringing the accounting world together with UK and international events for the accounting and tech world. https://www.accountex.co.ukIf you'd like to sponsor the show and elevate your brand with our audience, reach out to show host Rob Brown on LinkedIn and his team will reach out to fix up a chat to explore. https://www.linkedin.com/in/therobbrownYou can...

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The Accounting Influencers Podcast, hosted by Rob Brown, is a must-listen for accounting professionals looking to strengthen their leadership presence, stay informed on disruptive forces in accounting and build credibility within their firms. Geared toward firm leaders, managers, partners and influencers, the show covers key topics like career development, influence, personal branding and interpreting the evolving trends impacting the accounting world. Rob brings his expertise to each episode, offering insights and guidance on how to grow your personal brand and stay strategically important in a rapidly changing profession. Whether you're aiming to influence within your firm or expand your reputation outside of it, this international podcast offers practical advice and forward-thinking insights that will keep you informed and prepared for the future. Accounting leadership Executive presence for accountants Building influence in accounting Accounting industry trends Personal branding for accountants Accounting firm strategy Accounting business models Leadership in accounting firms Talent management in accounting Authority in accounting profession Career development for accountants Accounting firm growth strategies Influencers in accounting Accounting firm management Disruptive forces in accounting Accounting leadership strategies Accounting career success Accounting firm decision-makers Accounting business trends Building credibility in accounting