How to Succeed at Aligning with the Buyer's Journey

By understanding the buyer's journey, businesses can create marketing strategies that are tailored to each stage of the process. By providing helpful information at each stage, businesses can build trust with their potential customers and ultimately drive sales. Get the Sandler book, How to Sell to the Modern Buyer, in the Sandler Shop, Amazon, or Kindle. Jeremy Thomson will help us understand the buyer’s journey through these topics: 00:00-00:40 Intro  00:50-02:47 What is the buyer’s journey all about? 02:55-07:00 Common misconceptions about sales and marketing 07:07-09:50 Marketing to buyer’s journey 09:52-11:57 Learning how to treat buyers differently throughout sales and marketing funnels  11:58-17:22  Marketing qualified leads vs. Sales qualified leads  17:28-22:16 Tips and tricks for understanding the buyer’s journey  22:18-23:35 Best advice from Jeremy about the buyer’s journey 23:43-28:54 Q&A with Jeremy Thomson Find him at: https://www.linkedin.com/in/jeremywthomson/  SUBSCRIBE: https://podfollow.com/howtosucceed Don't forget to subscribe and leave us a comment! Join us in our virtual summit: www.sandler.com/summit

Om Podcasten

The How to Succeed Podcast teaches the success principles and interpersonal communication skills needed to get to the top and stay there. We are dedicated to empowering life-long learners and ambitious entrepreneurs with options for growth they didn't know they had. Through our reinforcement training, we provide advanced communication techniques needed to excel, provide accountability in implementing behavior, and help nurture the attitudes necessary to reach the highest levels of success. Visit www.sandler.com for more information.