Ep. 96 The 3 Offers Every B2B Business Needs to Thrive
Key Takeaways from This Episode: • Core Idea: Customers don’t buy our product or service—they buy our offer. An offer is a promise to solve an urgent pain within a specific timeframe for a specific cost. Products and services? They’re just the tools we use to deliver on that promise. • Your Business as a Stack of Offers: A thriving B2B business only needs three key offers: 1. Core Offer – The cornerstone of your business, the main product or service you’re built around. 2. Hand Raiser Offer – A lead magnet or freebie valuable enough for someone with your target pain to share their contact info. 3. Customer ID Offer – Designed to identify those ready to take the next step with you. • Make Every Offer a No-Brainer: Success lies in creating offers that are stupidly compelling to the right customer. What You’ll Learn in This Episode: 1. Why your Core Offer is the foundation of your business. 2. The essential element that ties all three offers together. 3. How to design a simple system to consistently get your offers in front of the right people daily. This quick 14-minute episode will give you a framework to simplify your business and grow strategically in 2025. 🔥 Friday After Black Friday Bundle 🔥 Get everything you need to build your 3 Offer Stack and a Daily Lead Machine. For $119 (today and tomorrow only), you’ll receive SEVEN core business growth trainings valued at over $3,000! 💡 These are the same tools that drive the success of the 2X Accelerator Program, designed to create a powerful customer flywheel for your business. 👉 Check it out and grab the bundle here!