Adidas, Amazon's take over of James Bond & the new BIC ad

Adidas leans into it's new brand positioning, Amazon takes over creative rights to the James Bond franchise and the tale of two rivals: BIC vs Apple.  Get in touch with Russ & Freddie Instagram: https://www.instagram.com/admissionpodcast/ LinkedIn: www.linkedin.com/in/russelhowcroft/See omnystudio.com/listener for privacy information.

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Every week, advertising gurus Russel Howcroft and Freddie Young offer a glimpse behind the curtain of the world’s most talked about marketing campaigns, brands, ideas, advertising news and industry screw ups.