#8 | Jon Rooney, Oracle

Think of messaging as draft and hypothesis. Something to stress test and poke holes in. Something to iterate and add rigor to.Not something to just fall in love with inside the building. “It's a discipline. It’s not ad hoc. It's not a fire drill. And so if you build it like a machine, you will get the benefits of it.”Jon Rooney is a veteran product marketer in enterprise software (Microsoft, Splunk, New Relic) and the newly minted GVP, Industry Marketing, at Oracle.In this episode, Jon s...

Om Podcasten

Product marketing leaders share their hard-won insights into the wild and wonderful world of tech messaging with host Emma Stratton (Founder of Punchy, a B2B positioning and messaging consulting and training firm). They discuss the craft of great messaging, offer advice and wisdom to up-and-coming product marketers, and dispel some myths along the way! 🙌 Check out Punchy here: https://www.punchy.co/ (Seasons 1 & 2 were originally released as a video series in collaboration with Sharebird.)