#146 | Marketing Growth Strategies and Brand Building with CMO Alicia Kearns
Alicia Kearns, former Chief Marketing Officer at Rendera and CEO of The Growth CMO, brings over 20 years of experience in delivering enterprise and growth strategies for global tech giants like LinkedIn, SAP, and Samsung. In this episode, Alicia shares her expertise in brand building, demand generation, and content strategy, offering valuable insights for businesses at any stage of growth. We explore how to define a clear value proposition, align product development with customer needs,...