AI for Upselling and Cross-Selling in Insurance - with Zohar Bronfman, CEO of Pecan.ai
Today’s guest is Pecan AI CEO and co-founder Dr. Zohar Bronfman. Pecan produces an AI-driven platform designed to drive business value using predictive analytics and proprietary model scoring. In conversation with Emerj CEO and Head of Research Daniel Faggella, Zohar discusses how insurers can use machine learning capabilities to find up- and cross-selling opportunities throughout the episode. Zohar points to particularly actionable steps for business leaders in insurance adjacent spaces in developing scoring optimization systems for upgrading policies, targeting high net-worth customers, and reframing business needs into predictive questions. If you’ve enjoyed or benefited from some of the insights of this episode, consider leaving us a five-star review on Apple Podcasts, and let us know what you learned, found helpful, or liked most about this show!