E129 - AI in Sales and Marketing - Emma Storbacka

Join us on the AIAW Podcast Episode 129 as we welcome Emma Storbacka, Group CEO at Avaus, a leading boutique consultancy. Emma, with a rich background in digital transformation and consultancy, including her early career at Capgemini Consulting, provides invaluable insights into digital marketing, AI's role in marketing, and leveraging customer data. She discusses significant shifts in digital marketing strategies, AI's expected transformation of the industry, and strategies for scaling sales...

Om Podcasten

The Artificial Intelligence After Work (AIAW) podcast is a weekly live streamed long format conversation aiming to demystify data innovation and AI, as well as their impact to future business and society by bringing the listeners close to the challenges that AI practitioners aim to solve today. The case-study, industry-by-industry, human-focused, and guest personal angle on the topic approach makes the podcast educational, emotional, engaging, and entertaining to all who are interested in learning more about AI, the future developments in the area, or simply getting exposed to variety of topics from practitioners and experts with first-hand industry experience and knowledge in the topic of the day. Hosts: Anders Arpteg & Henrik Göthberg. Program Manager: Goran Cvetanovski