Executive Events - Episode 3: Changing Customer Contract and the Role of the CRO

Gary Tubridy, Sr. VP of Alexander Group, provides a glimpse of the up-coming discussion at the Chief Sales Executive Forum around the role of the Chief Revenue Officer. Based on interviews with some of the panelists, he examines the rationale for adding the CRO position and how CROs can be a catalyst of change for a sales organization.

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The Alexander Group's Revenue Growth Model Podcast shares the AGI point of view and expertise from our thought leaders, as well as insights from our executive events. AGI's Revenue Growth Model will help your company create a sales organization that is not easily copied by competitors. Your sales and support teams will be equipped to deliver value in a way that will differentiate your products and services, command a premium and deliver profitable growth. If you enjoy what you hear, learn more about the Alexander Group at www.alexandergroup.com.