Episode 160 - Marketing SaaS Companies with Adam O'Leary
This week's episode is all about Marketing SaaS Companies. I'm joined by Adam O'Leary, co-founder of Trustscout, a video testimonial capture tool originally developed for agency white-label, eCommerce, and SMBs. Testimonials are so important today, especially when there is so much choice in the market. These are really what sets you aside from the competition. But you shouldn't be afraid of negative reviews. This gives you a chance to understand what problems your customers are facing. Adam w...