AGC ARCHIVE - EP.3 - JO DUNCAN
Glenn Fisher talks to Jo Duncan about how content marketing is perceived in the digital age, how to develop a content strategy and why it can help to visualise your goals. RELATED LINKS: Jo Duncan is the founder of Lean Content and has published two books on marketing. You can find out more about Jo and her Lean Content agency by visiting: https://leancontent.co.uk/ Glenn Fisher is an author, speaker and copywriter. His first book, The Art of the Click is and Amazon bestseller and is published by Harriman House. It's available now on Amazon here: amzn.to/2S8v7cB The Sea, The Sea by Iris Murdoch is available on Amazon here: https://amzn.to/2AyjNjo Bunch of Kunst, a documentary about Sleaford Mods, is available on Amazon here: https://amzn.to/2AC5xG7 English Tapas by Sleaford Mods is available on Amazon here: https://amzn.to/2Qu0tsC For more insight into copywriting and marketing, visit www.allgoodcopy.com